There's £100k+ in hidden profit in your business.
We'll find it in 45 minutes.
For established, owner‑managed businesses that may have plateaued growth and squeezed margins and whose business feels more demanding than it should.
Most growing businesses are leaking profit. Here's why.
Revenue growth is not the same as profit growth. Many owner-managed businesses turn over good money but take home far less than they should. The gap between what a business earns and what it keeps is almost always fixable.
The real gains usually come from a combination of things: sharper pricing, better conversion, stronger customer value, and a clearer focus on the activities that move the needle. When you improve several of those levers at once, the effect compounds quickly.
Identify the profit gaps which are costing you most
Focus effort on the changes with the biggest commercial impact
Build improvements that compound year on year
Ways to work with us
Whether you want a structured one-to-one engagement, a starting point to explore the numbers, or something you can work through in your own time, there is a option that fits.
One-to-One Coaching
Focused support for business owners who want clear thinking, practical challenge, and better commercial decisions.
Profit Assessment
A structured review designed to uncover the areas where your business can improve profitability and performance.
DIY Online Learning
Courses and content to help you strengthen your strategy, improve profitability, and take the next step with confidence.
Group Coaching
Shared learning, accountability, and practical guidance for businesses ready to grow with support.
Unleash Your
Business Profits.
Turn Your Vision into Reality with Expert Guidance.
Building Bridges to Your Business Dreams.
Inspire, Empower, Succeed.
Watch this complete training video on the power of Profit Acceleration.
Video may need update
Unleash Your Business Brilliance.
We will assess your business using our revolutionary new Profit Acceleration Software™. We will then detail the specific strategies that can generate massive financial breakthroughs for your business.
At the end of our session I will send you your own customized roadmap for success along with a detailed report that will position your business as the dominant force in your industry.
A clear plan removes the guesswork, paving the way for sustainable success.
Your Blueprint for Profitable Growth.
Unleash Your Business Profits.
It's time to stop guessing and start growing with a clear, strategic plan. We'll guide you through a proprietary assessment of your business to identify the most significant financial breakthroughs you're currently overlooking.
At the end of our session, you will receive a customized roadmap for success—a detailed report that positions your business as the dominant force in your industry.
About James Fenner
James Fenner is the founder of Gryphon Advisory. He works with owner-led businesses across the UK that want stronger profitability, sharper strategy, and more confidence in the decisions they make.
He brings more than 30 years of experience in marketing, brand strategy, and business growth to the work. That includes running his own agency for over a decade, launching more than 40 brands, and working alongside businesses ranging from local owner-managed firms to household name clients including HSBC, Audi, Coca-Cola and Unilever.
His approach is direct and practical. He helps owners step back from the day-to-day, see the real commercial picture, and focus on the changes that have the biggest impact on profit and long-term value.
How it works
The goal is not more activity.It is to help you focus of the parts of your business that will make the biggest difference to profit, performance, and long-term value.
Start with a free Profit Assessment
In 45-minutes, using our tailored Profit Acceleration Software, we work through the key parts of your business. You'll leave with a clear view of where your biggest profit opportunities sit and what to do about them. There is no cost and no obligation.
Guiding You to Profitable Possibilities.
Guidance that provides the clarity needed to navigate your next steps with confidence.
Strategic One-On-One Coaching.
It's time to move forward with intention. We'll work together to analyze your current business landscape, uncovering key areas for development and refinement that you may not have seen. Our collaborative process is designed to bring focus and direction to your long-term objectives.
You will emerge from our session with a clear understanding of your next steps and the strategic insights required to confidently propel your business forward.
Guiding You to Profitable Possibilities.
Business Greatness Through Community.
Empowering Business Owners to Thrive.
Invest in Your Business, Invest in Your Success.
Get a copy of The Profit
Acceleration Playbook
Written by James Fenner, this short book sets out a practical framework for finding more profit in your business without increasing your workload.
Find more profit without additional marketing spend
Convert more of the prospects you already have into customers
Increase your margins with straightforward adjustments
Testimonials
Driving Growth, Amplifying Impact
The goal behind everything we do
Most business owners started their business to create something. Freedom. Financial security. The ability to make decisions on their own terms.
For a lot of them, somewhere along the way, the business started running them rather than the other way around.
The goal at Gryphon Advisory is straightforward: to give business owners their freedom back. The freedom to take a holiday without the phone ringing. To step back without the business stalling. To have the financial headroom to make choices on your own terms. More profit, less dependency, and a business that works the way it was always supposed to.
Frequently Asked Questions
A few questions we hear often from business owners considering working with us:
Question 1: How is this different from a business coach?
Most business coaches focus on mindset, habits and accountability. We focus on profit. We use a structured, proven system to identify exactly where your business is leaking money and how to fix it, then we work through those changes with you practically. The goal is measurable improvement in your numbers, not just clarity on your thinking.
Question 2: How quickly will I see results?
Quickly. After an initial onboarding session, which we can usually arrange within days, we focus first on the strategies most likely to deliver fast impact, such as cost and pricing. Many clients see meaningful movement within weeks. The bigger gains come when improvements compound across several areas of the business over time, but you will not be waiting months to see anything move.
Question 3: What size of business do you work with?
Typically businesses turning over between £500k and £5m with between 10 and 50 people. At that size there is almost always significant profit being left on the table, and enough substance in the business to make rapid, meaningful improvements. If you are outside that range it is still worth a conversation as the principles apply more broadly than the numbers suggest.
Question 4: What does it cost?
It depends on what you need. We have options ranging from low-cost online learning through to a full one-to-one coaching engagement. Whatever you invest, we back it with a straightforward guarantee: if we do not identify profit improvements in your business worth more than our fee within six months, we will return it. The best place to start is the free 15-minute profit simulator which is no cost, no obligation and we take it from there
Question 5: What happens in the 15-minute assessment?
We start with a free 15-minute profit simulator session. We show you live how making small improvements across several areas of your business such as pricing, conversion, expenses and positioning compounds into a significant uplift in profit. It is not theoretical; almost all people leave that conversation seeing their business differently.
If you want to go further, we then run a full 45-minute Profit Assessment using your actual numbers. You will see exactly where the opportunities sit in your business, get a top-line valuation, and leave with a practical implementation plan. No cost, no obligation at either stage.
Question 6: Do you use AI in your work?
Yes, we have our own AI tool and it's one of the reasons we can move so quickly. We use it to analyse your business data and identify opportunities faster than traditional methods. But the interpretation, the strategy and the work we do together is critical. AI helps us move faster. Experience tells us what to do with it.
Frequently Asked Questions
A few questions we hear often from business owners considering working with us:
Ready to find your hidden profit?
Book a free 45-minute profit assessment. We will show you exactly where the opportunity sits in your business and what to do about it. No cost, no obligation, no sales pressure.
Feel free to get in touch
Email:
Phone Number:
07585 551295
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Gryphon Advisory is a trading name of Flow Advisory Ltd.
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DISCLAIMER
The information contained on this website and the resources available for download through this website is not intended as, and shall not be understood or construed as, professional advice. While the employees and/or owners of the Company are professionals and the information provided on this Website relates to issues within the Company’s area of professionalism, the information contained on this Website is not a substitute for advice from a professional who is aware of the facts and circumstances of your individual situation. Nothing on this site, nor advice from our experts, shall constitute legal advice.